Monday, February 28, 2011
IF YOU ARE NEW TO RETAILING.......
Today's attitude has to do with new clerks in retail stores. We had spent the morning on the net looking for the best deal on a lure made by SPRO. It is a top water unit we happened across and when you look at the ones in the bottom of the tackle box, you know they have died from over use. The old lures were kept as a prompt to replace them.
I am an old stick in the mud--if it works, don't fix it sort of person. I suppose I have gotten that way because there isn't youth around me to crack open new fields of interest. And when it comes to lures, if I find one that works, I hoard. Is it magic? Maybe not but I used something called a black rat for two summers and did well....until a couple of years ago and all the bass in all the lakes were saying, "There is that old lady again, can't trick us anymore".
That is when I started on SPRO. First ones were always reddish brown. I can't tell you how many that were replaced but I liked the lure and could cast a 'far piece' with it on the line.
So yesterday morning, we were on a mission. It was to find the best price on the SPRO product without having to pay shipping. Prices ranged from $11 down to $6.37, a difference of over four and a half dollars. We ordered thirty. I used the live chat to find out about two others which did not show in the catalog. It is out of stock AND the manufacturer was on to making products for the 2012 season. The chat agent knew his stuff.
And that is how we came to be at the retail store. Tom went to look for more gloves. I went straight to the lures. I was approached by what seemed like a pleasant person.
"May I help you?" he asked
"Yes, I am looking for SPRO frog lures"
"I don't think we have those"
"Odd, don't you think that they carry them in the catalog and not here?"
He offered another frog. I reminded him I was brand specific. Why didn't he just say he was new?
"Look, I said, Here they are!"
"Oh, we have lots of those", he said.
I started at the top going left to right, looking at each color and size. We needed KILLER and RAINFOREST BLACK .
"Is there something special you want?", he asked.
"Yes,Killer and Rainforest black".
And then he committed the sin, he pulled off something I did not ask for.
"No, I said, I specifically need the colors I mention".
He read top to bottom. Eureka.
And yes, I know it may be suggested selling. It is like a drive through asking if you want fries with that or an apple pie. Or like Ryen stated on Face Book, did he want more grinders, after all there were still eight available. Ryen went on to say on FB he only needed two, one for coffee and one for spices and he already had one.
Next we looked at Rapalas. He showed me the end cap, I was looking for one that only went down three feet. I had stated that. I did not wish to have one that would dive to eight. I scanned the entire isle of Rapala's and did not find a three footer. I stated I would send Tom, if there was a three footer in that sea of lures, he would find it. There was none to be found. Suggesting a four foot diver was not the answer.
The next helper was a seasoned rugged outdoors type. He was trying to sell rods. I told him I was brand specific and if it wasn't a Fenwick, I wasn't interested and where were the Fenwicks. Well, of course, they didn't have them. :). He kept telling me about how good a St. Croix rod was and it cost less. Tom stepped between us and suggested he didn't go there.
So the rugged guy wasn't talking to me anymore, now he was talking to Tom about how he was a guide and we should fish the Sheyenne River for catfish. Rugged did not hear we fish bass with top water lures in the slop. We had already tried fishing for catfish and gave all the tackle away because we simply did not like it.
Maybe it is really all about presenting what we know regardless of the monologue. Maybe we spew the known and are deaf to others. And maybe when someone says, THIS WORKS FOR ME, instead trying to change their mind, maybe we should accommodate them instead.
Maybe I am not a stick in the mud. Maybe I am just old enough to know what works for me.
And the lure price? With the ten percent coupon and the sale of 25% off, the lures were 10 cents more. Just maybe, that new guy now knows where the SPRO frogs are. Maybe. Take that, Newbie!